Azura Sport

Company Role: Graphic Designer
Date: 2021-Present
Project: Social Media, Advertising and Webshop Creation
Description: Azura Sport is a print on demand service targeted (but not specifically limited to) the fitness industry. The likes of gyms, clubs and personal trainers approach the company to buy custom branded sportswear and/or become a member and launch an online webshop, where this clothing can be sold to their customers.

My role in the company is graphic designer. Upon finishing University in May 2021, I was desperate to get into the world of work and begin climbing the industry’s ladder. Azura presented me with this opportunity, and it has enabled me to begin practice and develop my skills in a working environment. The main responsibilities of the role include; creating the social media posts to be put out on Azura’s various social channels, as well as weekly promotional banners for members, putting together bespoke catalogues for customers to view their clothing customized with their logo, designing a subscription magazine to promote to members and sell the idea of them having their own produced (the mock magazine can be found as its own project), and finally, creating the online webshops where members sell their custom branded merchandise.